FOR IMMEDIATE RELEASE: March 29, 2012
Jeni’s White House Cherry Ice Cream
Signature twist on historic American flavor honors Columbus’ Bicentennial and the 100th anniversary of Japan’s gift of cherry trees to the United States
COLUMBUS, Ohio — Jeni’s Splendid Ice Creams proudly announces the release White House Cherry ice cream, which will be served in all 10 shops and available to ship nationwide.
The reinterpretation of a classic American flavor honors Columbus’ year-long bicentennial celebration as well as the 100th anniversary of Japan’s gift of cherry trees to the United States.
“With Columbus’ 200th birthday party in full swing, the centennial anniversary of the cherry tree planting in D.C., as well as local elections and a Presidential election, it’s an ideal opportunity to revisit White House Cherry,” Jeni says. “The ice cream is instantly gratifying, but the cherries in it are a reminder of their source, cherry trees, which throughout time have symbolized good will and the promise of great things ahead.”
Classic White House Cherry features plain vanilla ice cream with candied cherries. Jeni’s version of White House Cherry features cherry blossom-scented grass-grazed cream laden with Belgian white chocolate flecks, plump sour cherries soaked in sugar syrup, and roasted whole pistachios. (The latter ingredient is courtesy of Columbus’ Krema Nut Company, one of the longest-running nut companies in North America.)
White House Cherry ice cream is perfectly in tune with the spirit of the bicentennial/election year. This Arbor Day (April 27), 20 cherry trees will be planted at the Franklin Park Conservatory & Botanical Gardens. The (invitation-only) ceremonial planting is being coordinated by the Institute for Japanese Studies at the Ohio State University, the Japan-America Society of Central Ohio, Columbus Bicentennial, and Columbus 2020.
Jeni’s is a proud sponsor of the historic event, and will serve White House Cherry ice cream beginning at noon that day.
NOTES ON JENI’S WHITE HOUSE CHERRY ICE CREAM
- White House Cherry will be offered in all 10 Jeni’s scoop shops, and pints are available to ship nationwide at jenisicecreams.com
- Though “White House Cherry” suggests it is tied directly to the White House, no source verifies that the flavor was generated by anyone in the kitchen at the actual White House.
- The origins of classic White House Cherry, “are all over the map,” says Lynne Olver at foodtimeline.org, but, “our survey of newspapers confirms (it) was sold in 1929.”
ARBOR DAY EVENT, FEATURING JENI’S WHITE HOUSE CHERRY ICE CREAM
When: Noon Friday April 27 (Arbor Day).
Where: Franklin Park Conservatory & Botanical Gardens, 1777 E. Broad St., Columbus, OH 43203.
What: 20 cherry trees to be planted during a ceremony to commemorate Columbus’ bicentennial and the 100th anniversary of cherry trees given by the government of Japan to the United States. Jeni’s will serve the new White House Cherry ice cream.
Coordinators: the Institute for Japanese Studies at the Ohio State University, the Japan-America Society of Central Ohio, Columbus Bicentennial, and Columbus 2020.
Sponsor: Jeni’s Splendid Ice Creams.
ABOUT JENI’S SPLENDID ICE CREAMS
Jeni Britton Bauer has made ice creams from scratch for more than 15 years. Jeni opened Jeni’s Splendid Ice Creams in 2002 in Columbus’ North Market, and today her family-and-a-friend business makes intensely flavorful ice creams using Snowville Creamery’s grass-grazed cream and the best-available ingredients from Columbus and around the globe, including Ndali Estate’s fair trade-certified vanilla beans imported direct from Uganda and world-renowned bean-to-bar chocolate maker, Askinosie Chocolate.
JENI’S SCOOP SHOPS
Jeni’s Splendid Ice Creams operates 10 scoop shops, with 8 in Central Ohio, one in Chagrin Falls (near Cleveland), and one in East Nashville, Tennessee.
Jeni’s Splendid Ice Creams at Home
Released in June, 2011, and dubbed the “ingenious home-made-ice-cream bible” by The Wall Street Journal, Jeni’s Splendid Ice Creams at Home is in its 5th printing and is available at amazon.com, barnesandnoble.com, indiebound.org, and all Jeni’s scoop shops.
CONTACT: Aaron Beck
614-488-3224 (office); 614-961-9951 (cell)